Wednesday, March 31, 2010

McDonald's appoints TBWA Berlin to leverage World Cup sponsorship

The agency has been briefed with leveraging McDonald's sponsorship of the Fifa World Cup 2010. Leo Burnett holds McDonald's lead advertising account in the UK. The Berlin office was awarded the global advertising business for Kraft Foods' Tassimo brand at the end of 2009, and, earlier this year, was appointed to the advertising roster of Germany's largest publishing house, Axel Springer. Other Fifa Football World Cup sponsors include global brands such as Coca-Cola and
Laysport Mar 30, 2010 0 comments. As the selectors prepare to announce their World Cup Twenty20 squad, Ralph Ellis explains why England supporters have reasons to be cheerful. “At 12.0, England are starting to look like healthy outsiders And it's also goodews for England with the squad that will be led by Collingwood in the Twenty20 World Cup to be announced formally tomorrow too. The selectors actually have to register their roster with the organisers today ,
world cup 2010 rosters McDonald

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